Identifying Prospects

Identifying Prospects

Identifying prospects is essential in commercial insurance sales. It allows carriers, brokers and MGAs to target their marketing, allocate resources wisely, assess risks, offer customized solutions, make data-driven decisions, and explore expansion opportunities, all contributing to business growth and profitability.

Current Process

Using traditional methods, prospect list-building involves accessing specialized insurance databases, underwriting data, and industry associations in the insurance sector.

Challenges with Current Process

  • Data Accuracy: Ensuring the accuracy and reliability of data from various sources can be challenging, as outdated or incorrect information can lead to wasted resources and missed opportunities.
  • Limited Reach: Relying solely on specialized databases may limit the scope of prospects, missing potential clients not present in these databases.
  • Competition: Many insurance professionals use similar data sources, leading to increased competition for the same prospects and potentially driving up costs.

AI prospecting solution using Veridion

Veridion rapidly identifies prospects using natural language queries, by scanning unstructured web data on over 80M businesses. Results are returned within seconds and contain detailed business profiles. For instance, you can find businesses in specific niches like 'Long Haul Trucking companies in Canada' or "Cloud computing and storage solutions with less than 50 people based in California."

Key Features

A. Rapidly find prospects, saving valuable time.
B. Access detailed business profiles for informed engagement.
C. Precise niche targeting for effective prospecting.